Can two opposing perspectives both be true at the same time?

different perspectiveI was recently speaking with a neighbor about a local grocery store. It is a fantastic store, has a massive produce section, high quality foods, etc. She agreed with my perspective of the store. Her next comment though, differed from mine. She said it is really expensive. That wasn’t my experience. It wasn’t just a factor of family size. It was the foods we buy. For some items like fruits and vegetables, the quality and pricing is the best around. But in other areas, the pricing is higher than at other stores. There are a number of reasons for that like quality, but just on its face, the pricing is higher. It was apparent that how we experience and use the store is very different. Both perspectives were true based on how we shop.

In the business world, it is easy to dismiss perspectives as true or not without understanding what is driving the perspectives. Whether it is employees, customers or suppliers, each will have a different perspective based on the environment, how products or services are used, and daily interactions. The trick is to understand what is driving the perspectives and if that aligns with that is the experience you want people to have. How are you getting feedback on varying perspectives and making course corrections if needed?

Posted in Customers, Leadership, Strategy.