After trying out my new air fryer by roasting vegetables and chicken, it was time to clean it. But how? The internet had the solution: baking soda and vinegar. Both stable substances when stored alone. When you mix the two, the result is a chemical a bubbling, overflowing reaction. And results in a better cleaner than either on their own.
You can find those relationships in business too. Sometimes it is the combination of people. Other times it is the combination of a product and a delivery method that gets the product to you vs. you having to go get it. Or maybe it is technology added to the mix that makes life easier. Those combinations make it astronomically better than any one piece on its own.