Over the weekend, I stopped by Ace Hardware to pick up one item. Many times, that is how my shopping at the hardware store goes. I’m working on something need one item, grab it and go. That’s why they caught my attention with something a little different. When the doors opened, I was greeted by the smell of freshly popped popcorn. What a clever way of slowing people down and getting them to spend more time in their store! I was pressed for time and didn’t ask if their sales went up after they started serving popcorn, but I’d guess they did.
What are you doing in your business to create a friendly environment that drives customers to want to spend their time and money with you?