picture this!

What do you see?

A long time store announced it was closing. The owner just needs a break to recharge and come back with a different focus. So, a few friends and I went to have a glass of champagne on the patio. And while we were sitting there enjoying the day, a non-stop line of people bought pastries, deserts, chocolates, cheese and a variety of other items from the vending machine. For the people sitting on the patio with champagne, it was a champagne bar. But for people at the vending machines, it was a high end pastry and tapas shop.

That’s the thing about business. Depending upon what you do, some customers may view you entirely differently than others.

Posted in Customers, Leadership, Strategy.